I’m glad to be done with McCesney in the sense that it will be one less reading to do. However the reading was eye-opening. I have to say that when it comes to social issues, I have always been one of those people that is on the outside looking in. I have had the attitude that I don’t want to stand in the rain and I’m glad that someone else is being active. I cheer them on. I don’t believe I’m alone in this. MeChesney at least has stirred something in me to be more active.
On page 499 McChesney states that “the battle over media is about whether people or corporations, public interest or private profit, should rule the realm of communication.” If there is a buck to be made, corporate is going to try to seize control. I don’t believe people want corporate to rule the media. People don’t act because ‘who has time?’ After a long day of working , who wants to load themselves with more issues or work? I believe that more people care than I think. Unfortunately, because we sit back and let others do the work that’s where corporations gain the power because we are fighting money with people. People should win every time if they have the supportive numbers however we don’t all show up. Corporations always show up with their dollars. That’s why they are able to influence our policymakers before we do. People are more reactive than proactive. We are always working to undo what corporations have done instead of staying in front of them.
This is why I am at least moved to be a little more proactive in supporting causes I believe in.
Discussion questions:
- What get’s you to act?
- Do you believe things are changing for the better?
- What do you think would happen if say for example the ‘occupy’ movement continued to grow in mass numbers? Will change happen?
Strategically Communicating 
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