Strategically Communicating

Today @advertisingweek tweeted about a new blog that was posted about a networking website called SheSays. I decided to follow the link and check it out and I’m so glad I did. The blog talked about a networking site called SheSays. This site was founded by Alessandra Lariu and Laura Jordan Bambach when the two realized that there were not many women in the creative departments. The website was formed as a support group for women in the field and a way to connect them all. The site even has its own award they give out to women called “The Golden Stiletto.” This award is given to amazing women who have stepped it up and have done some amazing things.

“The world is pretty much half men, half women. So why are there hardly any females in the creative departments of most digital agencies? We decided to stop chatting about it and do something. SheSays holds events, where top females in the industry share their thoughts and help people get started and work their way up.” This quote is on the home page of the website and I think gives a pretty good idea of why the website exists.

I am not just a PR major, but an advertising major as well so information like this is awesome for me. I know there are many others who are double majoring in those two things as well so I thought I would share this site with the rest of the class in case you haven’t heard about it. I definitely suggest you check it out.