Strategically Communicating

In 60s, McLuhan pointed out “whenever a new medium comes along, people naturally get caught up in the information” (The Shallows, page.2) Now, it’s 2015, McLuhan’s opinion still works. According to the data from The Statista, “the number of available apps in the Apple App Store since July 2008. As of June 2015, 1.5 million mobile apps were available.”

In Chapter 6, Carr discusses how print books got survive from the digital world. Personally speaking, I’m a print book reader. The reason why I like it because I feel satisfied when I hold a print book. Every time when I pass by Powell Bookstore, I see a lot of people pick up their books.

Here is a video I found in YouTube, which compare and contrast print book and e-book.

E-book changes the way of reading, but paper books are still in there. How e-book sets the agenda for us? What should we do in the digital world? Should we follow the world change ourselves or fight with it? Verify, double check and think twice…